A. One of the statements I often hear from
contractors is that they have been aware of the
high value of insurance restoration work for some
time. Many lament that their efforts to acquire
this kind of work have been thwarted at every
turn.
Several contractors have told me that they
gave up attempting to get this type of work after
bidding on a job, then experiencing an 'insider'
contractor take the job away with an even higher
bid. Most of these contractors have come to the
conclusion that the 'insider' contractors have a
distinct advantage and basically have a lock on all
the insurance work.
While it is not true that the insider
contractors have a full lock on the jobs, it is a
fact that insurance personnel will choose to work
with a contractor who has already shown that he or
she is familiar with the standard insurance
industry methods of doing business. A contractor
who knows these standards, has a clear advantage
over one who does not.
The secret is to introduce yourself to the
proper persons inside the industry and display to
them your knowledge of the procedures and
methodologies that make for a quick, clean and
professional restoration project. This introduction
basically pre-qualifies you to participate in the
restoration process.
Many contractors make the mistake of turning
up at the scene of a disaster and trying to
introduce themselves to the property owner. This is
a fatal mistake because the owner, who has just
experienced an event that has left him or her
feeling vulnerable, is wary of anyone who shows up
without invitation. You appear as an unwelcome
opportunist.
Another fatal mistake is to try to introduce
yourself to insurance personnel while they are in
the process of helping a property owner recover
from a loss. This is a critical time and the
insurance company will most likely look to a
pre-qualified contractor as a means of expediting
the process. There is no time for interviewing.
A third common mistake is to approach
insurance personnel prior to having some kind of
experience with insurance restoration work. It does
not take much conversation for an insurance insider
to determine that you are unfamiliar with the
protocol. Fortunately, this obstacle may be
overcome by studying the instructional materials
available to you today.
|